A Deontological Note

You may have noticed we have started writing about commercial activities.

So you may suspect we write for money, and I’ll reply in the simplest possible terms: we don’t.

Your trust in this being a genuine blog is well-placed because:

  1. We do not accept payment in any form for writing about a product or business
  2. we only write about what we have personally tried and liked
  3. we only write about stuff that embodies the idea of “real Italy” this blog is about.

Yes, we know it’s so “2.0” to flood the social networks about your wonderful experience with the latest free sample you received or the latest sponsor you got, we just don’t do that. Call us old school, we believe our value is in our independence. And you just cannot buy that.

We’re not saying we are above being paid: we do have a “monetization plan” we’ll unveil shortly, but that does not include smuggling paid content as if it were our independent opinion.

Thank you for reading us.

Simona and Walter


    • You are right, Ivonne, it’s our blog and we write what we like. But I felt readers would like to know we do not endorse product placement 🙂

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )


Connecting to %s